tag:blogger.com,1999:blog-4478983132967211450.post4233937623438069437..comments2010-04-13T11:15:19.457-05:00Comments on DisneyBiz: Epcot - Squandering Brand Identity Since 1994Scotthttp://www.blogger.com/profile/07853440370455636944noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-4478983132967211450.post-20192083931157173352010-03-24T20:40:06.155-05:002010-03-24T20:40:06.155-05:00It's true, EPCOT Center was not the original E...It's true, EPCOT Center was not the original EPCOT vision. After Walt's death, Disney decided it didn't want to be in the business of running a city. The vision for the city was clear; to be on the cutting edge and develop the future. The original EPCOT Center was in line with this theme. EPCOT Center strived to show us the future and exhibit cultures around the world. Culture is important to examine at all times, so I think it's an important part of EPCOT Center.<br /><br />Today, Epcot still keeps the culture aspect, but the future aspect falls behind in my opinion.Scotthttps://www.blogger.com/profile/07853440370455636944noreply@blogger.comtag:blogger.com,1999:blog-4478983132967211450.post-52959399058065511982010-03-23T14:14:23.223-05:002010-03-23T14:14:23.223-05:00As a relative newcomer to the WDW park scene (firs...As a relative newcomer to the WDW park scene (first WDW trip in '03 at 27yo), I learned of the original park ideas after the fact. As far as I see it, the original theming to EPCOT on opening day was far different than what Walt had imagined. The 'EPCOT Center' brand had already changed considerably from Walt's models. So, the re-theming and loss of brand focus goes back farther than the renaming years you mentioned. <br /><br />EPCOT is a brand in constant flux, but isn't that perhaps true to what Walt had intended?Roberthttps://www.blogger.com/profile/14719890087894849094noreply@blogger.comtag:blogger.com,1999:blog-4478983132967211450.post-92135567031371711022010-03-22T18:42:07.968-05:002010-03-22T18:42:07.968-05:00It's a shame that Disney has lost it's foc...It's a shame that Disney has lost it's focus on Epcot. It needs a cohesive message. Disney Imagineers have been fighting over this ever since they pushed the two models (Future World and the World Showcase) together and created Epcot Center.The Disney Dadhttp://www.dadsguidetowdw.com/epcot.htmlnoreply@blogger.com